Let’s be honest: the workplace has changed. What once required cubicles, commutes, and coffee breaks at the water cooler has become more flexible, personal, and empowering. At TBG Digital Marketing, we’ve fully embraced remote work. Having once worked in a traditional brick-and-mortar office, we’ve seen firsthand how freeing ourselves from physical walls has opened up a world of opportunities, bringing out the best in our people and the services we provide.

The shift to remote work didn’t happen overnight; it was a thoughtful decision. Today, our team is healthier, happier, and more productive, allowing us to focus on what truly matters: delivering exceptional results for you. Curious about why remote work has been such a success for us? Let’s dive into the benefits and why it’s something more businesses might want to consider.

Why Remote Work Works for Us (and Could Work for You, Too)

• Freedom and Flexibility for a Better Work-Life Balance

  One of the biggest perks of a remote workforce is the freedom employees have over their schedules. Although we operate on a traditional 9-5 workday, we offer flexibility for doctor visits and appointments, dropping kids off at school, and picking them up, and more. This creates a better work-life balance, and happy team members make for passionate, focused collaborators. That’s a win for everyone.

• Enhanced Productivity, Tailored to Each Individual

  At home, distractions are fewer, and our team members can tune in for optimized productivity. Some of us thrive in the quiet mornings, while others do their best work late at night. Remote work allows us to embrace these individual rhythms, resulting in more impactful output.

• A More Diverse, Talented Team

  Without geographic restrictions, our hiring pool expanded exponentially. This has made it easier to bring together people with unique skill sets and perspectives, strengthening the services we offer. Remote work has allowed us to build a truly diverse team.

• Higher Employee Satisfaction and Retention

  Here’s a little fun fact: some of our team members have been with TBG Digital Marketing for over 20 years! Others have stuck with us for a decade or more. A big reason for that longevity? Remote work helps our team feel valued and in control of their careers, making them more likely to stay and grow alongside us.

• Collaborating with the Help of Remote-Friendly Tools

  You might think that being fully remote makes collaboration harder, but honestly, it’s quite the opposite. Thanks to a suite of remote-friendly tools, we’re constantly communicating, brainstorming, and problem-solving in real-time. Platforms like Slack, Zoom, and Monday.com keep everyone connected, making it easier to move projects forward efficiently.

Keeping Accountability in Check: The Role of Time-Tracking Tools

Of course, remote work isn’t without its challenges. Time management and accountability are key to making it work; not every business can just “wing it.” That’s where tools like ActivTrak or Hubstaff come in. If you’ve never used them, here’s a quick overview:

• ActivTrak gives insight into employee habits by tracking productivity trends, workload distribution, engagement levels, and technology use.

• Hubstaff goes a step further with workforce management features, including time-tracking, payroll, project management, and even a remote talent-finder tool.

These tools do more than monitor. They help ensure everyone has what they need to succeed, which is why we’ve found them to be a great asset in maintaining a fully remote team.

Why This Matters to You

A healthy team means better results for our clients. Remote work allows us to focus on what’s important: creating strategies, managing campaigns, and delivering top-notch solutions that help your business grow. By giving our employees the freedom to thrive, we’re in a better position to help you thrive.

If you’ve been thinking about embracing remote work, or you’re curious how to stay productive and connected in a dispersed team, let us know. We’d love to share our experience and maybe even help you take steps toward building a happier, healthier, and more effective workforce, just like we have here at TBG Digital Marketing.

Because when your people are thriving, so is your business. ❤️